Afzal Khan

       Chennai, India
   Phone: +91-755-2600706 (Resi.)
               +91-99520-33850 (Cell)
   E-mail: 07.afzal@gmail.com
               mail.afzal@hotmail.com
               afzal_mits@yahoo.co.in

Professional Experience

Hexaware Technologies Limited Chennai, India http://www.hexaware.com/
July 2007 – Present                                                  

Sr. Executive (Corporate Marketing) | SEO Specialist

• Search Engine Optimization: Evaluated and tested existing Hexaware Technologies site & Blog (http://blogs.hexaware.com ) content, layout, server infrastructure; Keyword Market Research on targeted markets searching habits. Created competition analysis reports, rank reports, analyzed existing data from server logs and created statistical analysis to project current search engine traffic patterns. Used ethical “white-hat” Search Engine Optimization techniques to produce solid high rankings for numerous keywords in Google, Yahoo, MSN & other search engines.

• Developed and implemented wide SEO “Best Practices” policies/documents:

          - HTML Coding Guidelines (W3C Markup Validation)
          - Theme based page / website structure
          - Keyword Research (searches, relevance, daily prediction, competition)
          - Title, Description and Keyword Meta Tag Guidelines
          - Content Copywriting Guides
         

• SEO Management: Managed relationship with external SEO/SEM Agencies, co-coordinating internal web marketing team by motivating and guiding them. Work with Design and Code Teams to ensure Design and Coding maintains SEO Standards set forth delivering best possible ranking and traffic solution to Hexaware Technologies web portal.

• Internet Marketing: Developed Company/Product Branding strategies with high success rates. Created in-house research plans, which included: Focus and Peer Groups, Online Polls and Public Awareness functions, Blog and Forum’s Posting. Manage all facets of search engine marketing campaigns including paid and natural search.

• Web 2.0 Marketing:

Web 2.0 other marketing methods to increase the website traffic mainly       article submission, press releases, social networking and bookmaking.
Blogs Marketing Hexaware Blog’s and thus increasing the traffic to Hexaware’s site.

SEOValley Solutions Pvt. Ltd. Bhopal, India http://www.seovalley.com/
August 2005 – June 2007                                                  

Client Manager of Search Engine Optimization | SEO Specialist

• Search Engine Optimization: Evaluated and tested existing site’s content, layout, server infrastructure; Keyword Market Research on targeted markets searching habits. Created competition analysis reports, rank reports, analyzed existing data from server logs and created statistical analysis to project current search engine traffic patterns. Used ethical “white-hat” Search Engine Optimization techniques to produce solid high rankings for numerous keywords in Google, Yahoo, MSN & other search engines.

• Developed and implemented wide SEO “Best Practices” policies/documents:

          - HTML Coding Guidelines (W3C Markup Validation)
          - Theme based page / website structure
          - Keyword Research (searches, relevance, daily prediction, competition)
          - Title, Description and Keyword Meta Tag Guidelines
          - Content Copywriting Guides
         

• SEO Management: Managed relationship with internal SEO Experts/Linking Experts/Consultant team, co-coordinating team by motivating and guiding them. Work with Design and Code Teams to ensure Design and Coding maintains SEO Standards set forth delivering best possible ranking and traffic solution to Client’s web portal. Trained and managed team of SEO consultants.

• Internet Marketing: Developed Company/Product Branding strategies with high success rates. Created in-house research plans, which included: Focus and Peer Groups, Online Polls and Public Awareness functions, Blog and Forum’s Posting. Manage all facets of search engine marketing campaigns including paid and natural search.

• Web Development / Site Optimization: Developed web applications for e-commerce, online portals, accounting, project management, and inventory automation. Web page optimization of navigation, load times, graphics, XHTML 1.0 and CSS 2.0 - W3C cross-platform and browser compliance. This directly increased traffic & sales which decreased maintenance and capital expenditures for department.

http://www.visionforce.co.in/
August 2004 – July 2005

Assistant Manager (Events & Brand Promotion)
The Clientele includes Nokia, Tata Indicom, Airtel, Reliance Infocomm, Hero Honda, TVS, ITC, Mahindra, P & G, Sify I Way, HDFC & ICICI Bank and various major corporate.

• Special Events Planning/Production: Expertise in concept development, direct sales, marketing, advertising, public relations, and all event operations including site design and layout, security, crowd control, financial accounting and overall administration.
• Sales and Marketing Promotions: Created and produced multi-faceted city-wide community celebrations and festivals, sporting events, cultural celebrations, major concerts, trade shows, sponsor development and special event marketing.
• General Management: Excelled in organizing very large and diverse groups of people and managing multi-faceted projects in the hospitality and special events industries. Results driven, detail oriented manager skilled in all areas of sales and marketing, advertising, production, business development, customer service, internet marketing, public relations and administration.

Team Leader (Banking & Telecom Section)

• Expertise in concept development, direct sales, marketing, customer acquisition, client representation and to achieve sales target, team target through direct marketing.
• Training and developing of all new entrants and delegating the responsibility.
• Managing the office, over looking administration, recruiting new candidates for further expansion.

Education

·         Symbiosis Center for Distance Learning (SCDL), Pune: Post Graduate Diploma in Business Administration [Specialization Marketing], perusing 3^rd Semester. 

·         Madhav Institute of Technology & Science, Gwalior: Bachelor of Engineering (Electrical), Passed out in year 2002 with 67% aggregate degree.

·         CRISP, Bhopal (Conducted by Ni2 Designs, Pune): Certificate Course on VLSI Technology.

Technical Skills
·         Server/Internet Applications: Blogs, Siebel, IIS, SQL Server, MySQL, Resin, Apache, MS Project, DNS, SMTP, POP3, Terminal Server, Internet Explorer, Firefox, Mozilla, Netscape Navigator.

·         Operating Systems: Windows 95/98/ME/XP, Windows NT Server/Workstation 4.0, UNIX.
·         Programming Languages: C, C++
·         Web Programming: XHTML, HTML, DHTML, CSS, JavaScript, PHP, ASP, VBScript, FrontPage, Server Sided Programming, and other scripting languages.

·         Working knowledge of SEO tools such as Word Tracker, Overture, Keyword discovery, HTML validators, Keyword Analyzers ,Link Popularity Anaylizer, Page Snooper,Knowledge of DreamWeaver, Cute FTP, Edit Plus

Additional Information

·         Won 1st Prize at College Level Competition in Carry Catcher & Sketching.

·         Participated in Paper Presentation Contest at Techkriti 02 at IIT, Kanpur & TechnoSearch 2001 at MANIT, Bhopal.

·         N.C.C. ‘B’ Certificate Holder

Articles
·         Written product reviews on movies, music, books, bikes, cars, electronic goods and other products and services on Mouthshut.com (http://www.mouthshut.com/user/afzee.html)

·         Del.icio.us - social book marking (http://del.icio.us/afzee) 

·         Digg - all about user powered content. (http://digg.com/users/afzee/profile)

Blogs
·         http://toprankseo.blogspot.com/ - Search engine marketing Blog covering search engine news, resources and tactics including SEO (search engine optimization), internet marketing, business Blog marketing and online public relations for search engine marketing professionals and industry media.

·         http://mailindia.blogspot.com/ - A Blog made for those who appreciate and enjoys natural beauty of India. A phenomenal country with different culture and communities making all together and binding together in one rope of unity - India.

·         http://seoresumes.blogspot.com/ - Afzal Khan - Experienced Internet Marketing and SEO Professional Resume with having an overall experience of more than 5 years working in different domains.

·         http://googleseoexpert.wordpress.com/  - Search Engine Optimization Blog - It’s all about increasing your online visibility.

·         http://afzee.sulekha.com/ - Afzal Khan - Experienced SEO Expert & Internet Marketing Professional having an overall experience of more than 4 years working in different domains. Ethical SEO Expert working for one the top most SEO Company, India.

Forum
·         http://seoindia.easysmf.com/ - SEO India - Forum for all to discuss about Search Engine Optimization.
References:
·         Personal and Professional references available upon request.